CapBridge partners Singlife to distribute insurance to SMEs and investors

CapBridge partners Singlife to distribute insurance to SMEs and investors


[SINGAPORE] Digital investment solutions provider CapBridge on Friday (Aug 15) announced a partnership with Singlife to provide insurance solutions to its clients.

The move marks CapBridge’s entry into insurance distribution, with Singlife as the first insurer to be onboarded onto the investment platform. It also follows its recent expansion into insurance advisory through exempt financial adviser activities, under its capital markets services licence.

CapBridge’s clients include small and medium-sized enterprises (SMEs), and it offers investment products such as institutional-grade bonds, stocks and exchange-traded funds.

The collaboration expands this suite of solutions, by allowing the platform’s financial adviser representatives to offer their clients access to Singlife’s health and life insurance products.

Dr Janet Liu, chief executive officer of CapBridge, said the partnership marks a milestone in the company’s growth into a “one-stop platform for holistic financial services”. She also noted growing demand from clients, especially SMEs, “for accessible protection and long-term planning”.

In addition, the venture is in line with Singlife’s aim to make insurance accessible. To this end, it has established eight partnerships in 2025 to embed insurance solutions into wider financial and digital ecosystems, it said.

The company also seeks further engagement with SMEs, with the CapBridge partnership building on its SME Connect initiative, which provides relevant protection for small business owners and their employees.

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Swedan Margen

I focus on highlighting the latest in business and entrepreneurship. I enjoy bringing fresh perspectives to the table and sharing stories that inspire growth and innovation.

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